Soda companies beneficent sponsorships are intended to buy influence.
The two major soda companies, Coco-Cola Company and PepsiCo, sponsored programs at 96 national health organizations between 2011-2015. These "sweet deals" helped them lobby against 29 public health bills intended to reduce soda consumption and promote better nutrition. Organizations such as the American Diabetes Associaiton, the American Cancer Society, the American Heart Association, the American Academy of Pediatrics, and many more. This influence is really understated as it did not catalog local and state organizations.
PositiveTip: Avoid using these sugar-laden products and do you part to discourage acceptance of these funds.