cereal
PositiveTip for
Dessert for Breakfast?
Posted by Fred Hardinge on
Are your kids eating camouflaged cookies for breakfast? Look again!
It is sad that the top selling children's breakfast cereals are still loaded with sugar. In fact, one cup of the most popular contain more sugar than a Twinkie! According to the Environmental Working Group, less than a quarter of these cereals even meet the proposed federal recommendations. In addition to sugar, these cereals are high in sodium and contain artificial flavors and colors.
PositiveTip: Parents: read the ingredient lists and food labels, do the simple math, and only place wholesome, healthy cereals on your table.
PositiveTip for
Makers of Sugar-laden Cereals Target Kids
Posted by Fred Hardinge on
The sour-side of the breakfast cereal industry--advertising junk cereals to our kids.
Preschoolers in America annually see an average of 642 cereal ads targeted directly at them--a majority of those for sugar-laden brands. Sadly, the least healthy cereals are the ones advertised most to children. Is it any wonder then that our children clamor to start the day with sugary cereals, laying the foundation for future obesity, diabetes, and tooth decay. According to the Rudd Center for Food Policy and Obesity at Yale University, cereals marketed directly to children have 85% more sugar, 65% less fiber, and 60 more sodium that those targeted at adults.
